Story
Ferdinando Principiano
Barolo · Piedmont · Italy
Nestled in the heart of Langhe, a region known for its beauty and rich winemaking heritage, lies the winery of Ferdinando Principiano. A true son of this land, Ferdinando took over the family business in 1993 with a diploma in enology and a passion for innovation. From the start, his approach to winemaking was deeply connected to the land. In 2003, he made a significant change in his methods: he sold his barrels, acquired large oak barrels from Slovenia, and completely eliminated synthetic products and sulphur dioxide. This commitment to natural winemaking practices ensures that each bottle reflects the true character of the region.
“At Ferdinando's winery, tradition meets authenticity.”
Grapes are still crushed by foot, indigenous yeasts are used, and pump-overs are done manually. This hands-on approach results in wines that are a pure expression of their terroir, crafted without any artificial interference. From the renowned Barolo to the vibrant Dolcetto and Barbera, each bottle captures the essence of Langhe, offering a taste of its historic vineyards and traditional winemaking practices.
